Search Engine Friendly Tips

We've posted some of the suggestions we've given over the years to web site owners below (complete with copies of their old web sites).  These suggestions will help you and your company design a web site that is not only search engine friendly but also most importantly user friendly!

• Love My Prices
• http://www.pacificdesignguild.com/casestudy/lovemyprices/
• Ok, here’s a couple of things you can do that will help the search engines and your human visitors as well:
• 1. Put all the flags and "support our troops" info at the bottom of the page. But putting this info at the top of your page, you are telling the search engines that your web site's first priority is about military support and information. By putting this info at the bottom, the search engines will know that it's less important and will stop considering your web site a military technology site.
• 2. In fact, put everything on your web page "inside" of the gray navigation bars. This will make the web page a bit more organized for both your users and the search engines.
• 3. In the first and/or second paragraph on you web site, tell your users (like me) what it is that you are doing. What are your services and what do your services do for people. For example, I know that you are offering "Micro2000's award winning PC hardware diagnostic software" but are you simply selling it as a agent? And what does "PC hardware diagnostic software" do for me? Does it block pop-up's? Does it make my computer run faster? Give us an overview in the first and second paragraph and then towards the bottom of the page, provide lots of details.
• 4. How are you measuring the success of your web site? Is it the number of people that call you? If yes, then your phone number should be in bold, near the top of your page. Make it easy for people to call you! Don’t make your visitors scroll to the bottom of the page to find you number or make them click around your site trying to find the "contact us" page.
• 5. If you want people to call you, put images up on your web site of people calling. If you want them to go to your shopping cart and check out online, then simply put pictures on how happy they will be after the receive your product/services. Pictures of the product only are not as convincing as if they can see what it will be like after they purchase.
• 6. Your title tag says, "Welcome to LoveMyPrices.com, Authorized Reseller for Micro2000, Exelerate Software and DriveSavers". We suggest only putting things in your title tag that exactly describe your products/services. "Welcome" and "Authorized" are helpful, but almost all online vendors are authorized in some way or another and everyone on your web site is surely welcome. The search engine companies know all this already about your web site. Therefore, your title tag on your web site should tell them something unique about your web site - make it very brief (less than 15 words, doesn't have to be a complete sentence), and accurate.
• We offer all these services professionally and are part of many of our search engine optimization services